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Want to know why you're not successful at email marketing? It's because you haven't tried yet! Email marketing is not something you can do on the fly. Large corporations have TEAMS of people dedicated to their email marketing strategy because they know the value. You have to WANT to invest in your business. It's Friday so you have a whole weekend to prepare your first email campaign. Need help? Send me a message to set up a business consult! I have TWO Saturday spots open!

PICTURE THIS: It's 2015, I landed my first job in digital marketing as a strategist. Trying to find a solution to connect with all of my clients, I created #TonnishasTipoftheMonth. After 3 months, they were looking to hire an Email Marketing Specialist and I thought..."I've spent countless hours teaching myself email marketing, why not go for it?" So I did, and I got the job! . . . Since then I've managed email marketing strategies for corporations, small businesses, and entrepreneurs. Now 4 years later, I've made this apart of my full time job and God willing, I will be able to continue to do so! . . . What if I hadn't been looking for a solution to satisfy my clients? I would have never created #TonnishasTipoftheMonth and I would have never dived in to teach myself email marketing. Now I want to help you! If you're looking to learn the basics of email marketing, or incorporate it into your strategy, let's work together! Visit the link in my bio to schedule a consultation today!

The first time I ever saw the ocean was in 2016 on my first adult vacation to Puerto Rico. I was (and still am) a single mom, and my little babe was about to turn 1. Seeing ocean live and in action helped me realize that there is so much more out there than what I had settled for. I'm still new to this entrepreneur life but I know one thing's for sure, I am not limited to my surroundings. As long as I continue to expand my mind and take care of my soul, I can become the best version of myself and succeed in following my dream 💭 💫

I wasn't alone at the @_respectthehustle event in Chicago! I was able to stand next to @afenyabsn of @theicancollective and @touchefinancialsoltuions. Afenya gave us the run down on how to create a social media marketing strategy that works, Sierra gave us insight into how get our business finances in order, and I was able to talk about how to spring clean your email marketing. . . . All 3 of us standing together was so important because it truly takes MULTIPLE avenues and investments of time and resources to make a business flourish. You can't put all your eggs in ONE basket and expect great things to happen. You have to be fully invested into the bigger picture.

"How do I grow my email list?" That is one of the most common questions I get about email marketing. If you want to grow your list, you have to make it easy for people to subscribe. Add a pop up form to your site, put the link in your bio, add a signup form to your Facebook Business page. Don't make people have to work to get subscribed! . . . . How are you currently building your email list?

To keep it 💯 I absolutely LOVED being a #PureRomance consultant. I only stopped because of major time constraints. What I loved most was breaking stigmas and changing women's perspectives on sexual health and wellness. 9/10, attendees had these crazy misconceptions because of bad experiences or listening to people who had no clue what they were talking about. . . . The same goes for my digital marketing business. Marketing peeps get a bad rap sometimes because there are SO many people doing the SAME thing. That is why email marketing is so important to me. It's a way for me to speak to my audience 1:1 without all of the social media noise. But one bad email, could make them change their perception of me and my skills. . . . Getting someone's email is like the dating phase of a relationship (ever had a bad date? 🙋🏾 I'm sure you blocked that person as soon as you made it back home). Don't be the bad date that keeps blockedtttt. Don't email too much, or too little. Don't lie, and PLEASE don't email me if I did not give you my email address (the worst). Are you willing to give email a try this weekend!?

In April I was able to travel to my second favorite city (you know it's 614 all dayyy), CHICAGO! I think I love Chicago so much because it gives me small town but yet, big city vibes. While there, we had an intimate @_respectthehustle event where we talked about spring cleaning your email marketing. One thing we discussed is cleaning up your mailing list! Take a look at your active subscribers and reward them. Then, take those inactive ones and get rid of them. Why? Removing inactive subscribers keeps your list fresh and increases engagement. Try it out and watch your emails improve 📧

Retailers aren't the only people that can benefit from email marketing! All of us can. Email marketing has the highest ROI than any other marketing platform. So, what's holding you back from sending emails? Comment and share your email fears (if you have any) 📨 📫

One of the main reasons I hear people using as an excuse to shy away from email marketing is content. You all know I am a stickler for planning! But the problem for most isn't the planning, it’s the "not knowing what to say" part. Your email campaigns don't have to be super long (most people will only spend 7-10 seconds skimming your email anyway), they just have to provide value!

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